ABOUT US
Morningside Virtual CFOs is a boutique finance & accounting firm offering a comprehensive range of packages and a la carte services, designed to help you propel your business forward. Our area of focus is partnering with growth-sized companies in providing the services of a Virtual CFO, in-depth financial analysis (FP&A), general accounting & bookkeeping, and more.
We are your Finance & Accounting team!
OUR SERVICES
VIRTUAL CFO SERVICES
Guiding you through the financial impact of the strategic decisions that shape your company
Strategic Guidance
Helping you answer questions like:
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What are the best ways for our company to raise capital?
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How can we best manage our cashflow?
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Is it the right time to bring in Private Equity?
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Does it make more sense to wait and build EBITDA, or sell now?
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Should we enter a new market or product/service line?
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and much more!
Hands-on Management
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Unlock operational efficiencies
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Create & strengthen business processes and financial controls
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Management of on-site staff
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Identify & automate processes
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Creation/transformation of Finance & Accounting Department
Board & Strategic Relationship Management
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Manage conversation & business/financial narrative with strategic stakeholders - Directors, bankers, key investors & others
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Prepare & present meaningful & persuasive material to Board of Directors
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Deliver on needs of a demanding Board of Directors or any other important stakeholders
ADVANCED FINANCIAL ANALYSIS (FP&A)
Deeply understand financial & business drivers, and clearly see how to drive profits and efficiencies
Deep Reporting & Analysis
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Profitability analysis to align all organizational resources for maximum efficiency
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Financial modeling of projects or scenarios including "go/no-go" recommendation, payback, ROI, etc.
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Development of custom KPIs to plot & track progress over time, driving improvement
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Creation & updating of Dashboards of all critical numbers and KPIs
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Analysis of pinpointed cost reduction opportunities and efficiency improvements
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SKU/Product & customer rationalization
Mergers & Acquisitions (M&A) Services
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Valuation and deal modeling, complete with multiple scenarios to make the most informed decisions
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Creation of pro-forma financials
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Completion of financial due diligence
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Data collection ("data room") preparation (sell-side and mergers only)
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Preparation of "deal decks" for presentation purposes
Budgeting & Forecasting
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Creation of annual zero-based budget to control expense creep & to share with strategic stakeholders
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Updating of forecasts (monthly, quarterly or semi-annually) to better understand projected performance
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Development of Long Range Plan (LRP) to better understand and plan for the future
CONTROLLERSHIP & BOOKKEEPING
Helping you cover the basics of running your business's finances from Payroll to Banking, Accounts Receivable & Payable, Financial Statement Compilation and general month-end processes and reporting
Deep Reporting & Analysis
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Process payroll and other payouts to employees & owners
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Record all banking activity
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Reconciliation of all bank accounts
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Preparation of financial statements
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Management of Accounts Payable including receiving, coding & paying vendors' invoices
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Management of Accounts Receivable including invoicing customers, coding & depositing funds
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Review & approval of credit applications from customers, where applicable
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Conversion from cash-basis accounting to accrual accounting per GAAP
Note: As CPAs, CPA-only activities may be included in scope in certain instances, as limited by professional guidelines and/or statute. Please ask your Morningside business partner for more information.
BESPOKE SERVICES & CONSULTING
Something your business needs that is not listed above? We offer many additional services specifically to fit the needs of our clients